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Live Client Project // 2024
Website Design & DevelopmentLive in Production

MamaGiggles

“Compassionate maternal, neonatal & pediatric healthcare digital clinic.”

MamaGiggles

Overview & Purpose

A nurturing, family-centered healthcare website for a specialized maternal and child clinic. Offering gentle guidance through pregnancy, newborn care, postpartum recovery, and pediatric milestones.

01 // The Problem

The Challenge

New parents often feel overwhelmed by clinical medical jargon. MamaGiggles needed a welcoming, reassuring web experience that felt like a warm hug while maintaining medical excellence.

02 // Strategic Architecture

Our Creative Approach

We incorporated warm peach and ivory color palettes, friendly typography, reassuring practitioner bios, and an intuitive online appointment scheduling workflow.

03 // Execution & Craft

The Final Solution

An accessible digital home that demystifies pediatric appointments, features helpful parenting resource libraries, and provides friction-free doctor booking.

Project Specs

CategoryWebsite Design & Development
Industry SectorMaternal Health & Pediatrics
Year Designed2024
Deliverables & Scope
  • Maternal Clinic Web Architecture
  • Pediatric Appointment Booking System
  • Parenting Wellness Resource Library
  • Accessible Mobile-First Interface
✦ Visual System Exploration

Design details & monographs

FIG. 01

Welcoming Clinical Hero

Soft, comforting design system reassuring anxious new mothers and families.

oopswedidit archive // specimen 1
FIG. 02

Pediatric Milestone Tracker

Interactive immunization and growth schedule guide for parents.

oopswedidit archive // specimen 2
FIG. 03

Direct Specialist Booking

Transparent doctor profiles with verified credentials and simple booking steps.

oopswedidit archive // specimen 3
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